ABOUT ME

 Product - Brand - UX - UI

I’ve been working in the computer and design industry since 1996 with leading companies and startups in diverse positions from tech support, web development at Scepia, user experience and brand design at Soluto and product management at Promisec, MyHeritage and Brainster and art direction at DSA-BBDO advertising.
With a degree in Visual Communication Design from the Bezalel Academy of Arts in Jerusalem I bring to the table my deep multidisciplinary knowledge and understating in UX/UI and product management, understanding all aspects of the product life cycle from the users' needs, to design and development in order to deliver engaging and intuitive products to customers.